OPENINGS

Account Executive

Responsibilities: 

• Play major role in creation of communications plans and goals, including development of key messages as well as tactical and strategic elements;

• Demonstrate the ability to write, edit and proofread to create high quality internal and external, channel-appropriate communications content 

• Understand the role of his/her clients', possessing the ability to develop key messages and write short- and long-form content in their tone of voice

• Proven ability to lead and manage multiple small or medium-sized projects simultaneously 

• Contributes to, and in some cases, oversees client correspondence and account management (e.g., daily updates, activity reports, etc.) 

• Possess strong media relations and industry knowledge, with an ability to cite relevant outlets and reporters and share insights with the wider team. This includes (though not limited to): 

• Fosters lasting relationships with reporters, producers, and bloggers on a local as well as national level.

• Earn consistent earned media coverage both locally, nationally and in trades by demonstrating a persistence and willingness to find the right reporter and develop customize pitches that generate interest.

• Assist with media monitoring for client placements while also sharing larger trends where clients may be fit for the coverage.

• Take on writing projects, owning projects such as pitch plans and media alerts, as well as press release development, and press kit contents.

• Responsible for crafting client-facing status updates, gathering feedback from team members and compiling thoughtful updates for clients and internal teams.

• Develop and execute influencer marketing strategies and creative campaigns

• Identify and build relationships with prominent influencers and thought leaders

• Begin to take on a larger leadership role within accounts, making sure your voice is heard by the client on recurring calls and meetings.

• Developing ideas and initial plans for clients and having a strong voice in team brainstorms by sharing thoughts, insights and ways to help client’s PR and marketing efforts.

• Participate in and contribute to new business sales pitches 

• Share thoughts on how to better the agency, including recommendations on educational opportunities, new tools to add to the team, and cultural activities.

• Foster a positive attitude, helping to create a constructive work environment.

• Understand and exemplify agency vision and values

What you have:

• Two years of public relations experience preferably in an agency environment

• Organized and detail-oriented; able to multitask various responsibilities and projects

• Proactive and self-motivated; anticipate upcoming client projects and deliverables

• Ability to think critically and demonstrate good judgment

• Excellent interpersonal and verbal skills; professional phone and email communications

• Innate desire to provide excellent service to clients

• Excellent writing skills

• Collaborative and team-oriented with a sense of urgency and curiosity

• A strong work ethic and dedication to consistently provide quality work to his/her team and clients Research, outline, write, edit and proofread materials, including media and influencer pitches, press releases and online content  

• Strong interpersonal skills with the capability of interacting with clients and partner agency team members professionally with an eye towards building and maintaining strong relationships 

• Ability to perform well under pressure and be a team player 

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If you're interested in applying, please email us with your resume and a cover letter (or top 10 list on why you're made for Spool!) to: careers@spoolmarketing.com and please include the position title you're applying for. We'll be in touch!