THE

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(aka Spool's Blog)

August 14, 2020

New business is the lifeblood of agencies. New clients or organic growth from existing clients both contribute to increasing revenue, providing new opportunities for staff, expanding expertise and building reputations. The competitive environment has become fierce due...

July 20, 2020

Spool was founded on the belief that the world doesn’t need *another* agency, but it does need a new type of agency. Spool is a cohort of industry-proven strategists, creatives, brand builders and communicators who want to do awesome work and find new ways to get there...

December 12, 2018

As Spool gets ready to celebrate our first holiday season as a new agency, we take stock in all that we have. And we are full of joy and gratitude. Truly.

We are grateful for our team, for our clients, for our health, our friendships and for the exciting future ahead. I...

November 21, 2018

Before I head home for the holiday, preparing to cook for 16 (my first time cooking a turkey, gulp!) I wanted to send a quick note of gratitude. That word is used a lot and I think it’s lost some of the meaning behind it, but in this case, when I say I’m grateful, here...

November 20, 2018

Mary Anne has been working with Spool’s CEO, Catherine, for years in a number of capacities, and she has been an instrumental team member for our Baby Einstein client. Mary Anne is a PR pro and Spool is lucky to have her part of our team and a PR and communications spe...

November 14, 2018

Sura joined Spool in October as an SVP of branding and marketing; she's been an awesome addition to the team out of the gate. Here's more about Sura!

Spool: What's one piece of advice that has helped your career (that you want to pass along to others)?

Sura: Um, three pi...

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Our Recent Posts

Be Bold. Be Open. And Try New Approaches.

August 14, 2020

How a "Reimagined" Agency Supports its People. All of them.

July 20, 2020

A Note From a College Senior to Brands: There is an Opportunity to Help Replicate Big Moments We’re Missing

May 7, 2020

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