inc. female founders 250 honoree 2024

Nothing like waking up on a Tuesday morning and seeing our very own @cathmerritt on the @incmagazine Magazine 2024 #FemaleFounders 250 - a list of the most creative and inspiring women in business!

In 2018, Catherine set out to create something different. Her vision was a place where creatives and PR practitioners of all backgrounds could come together and create impactful work for clients who were as excited about the power of PR as the people making it happen - all while prioritizing the health and wellbeing of her team by creating a culture where everyone is expected and enabled to live full lives outside of the office.

Building something that challenges the status quo while forging a new path in an industry that’s hard to change is no easy feat, but Catherine has made it happen (while upholding our values at every turn).

The team and clients here at Spool can tell you all about what it’s like to experience the “Catherine Merritt magic” firsthand - it inspires us, pushes us, changes us and makes us all better. There is no one more deserving of this award than her.